No aluminum zirconiun. No aluminum chlorohydrate. No parabens. No triclosan. No propylene glycol. Routine’s effectiveness and commitment to maintain a deep connection to local community has resulted in a word-of-mouth product with a loyal fan-following. Ethically-crafted with the health of the planet and its inhabitants as priority, Routine was created by sisters Neige and Pippa at the base of the Rocky Mountains in beautiful Calgary, Canada. It is and always will be manufactured in Canada. Routine is applied with clean fingers, so show your armpits some love with this all-natural, super-effective, awesomely-scented (with pure organic flavour oils) deodorant. Tested on friends, never animals.

Each jar last 3-6 months with regular use (shelf life is 12 months once opened).

Which Routine is best for sensitive skin?

Routine’s new baking soda-free natural deodorant line-up is here! Baking soda is an amazing natural deodorizer and the star of the original well-loved Routine formulas. The thing is, baking soda is alkaline and for some people, at certain times, it can throw off their pH balance, in turn causing skin sensitivity. This is why, for those with sensitive skin, Routine has created four new deodorants (The Curator, and baking soda free versions of Sexy Sadie, Johnny’s Cash, Blackberry Betty) in which baking soda is replaced with dietary magnesium, a mineral, when lacking in the body, can actually cause sweat to smell worse! As it happens, topically, magnesium works like a charm and makes our new formula just as effective as the original Routine. Another benefit of magnesium – it aids in relaxing the armpits which in turn, fends off those woeful stress sweats!

Scents

Johnny’s Cash Baking Soda Free (extra sensitive)
An extra sensitive magnesium based formula for those who cannot use baking soda based deodorants. With top of notes of cedar, pine and lumberjack, with bass notes of rock n’ roll.

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The Curator Baking Soda Free (extra sensitive)
An extra sensitive magnesium based formula for those who cannot use baking soda based deodorants that smells like cocoa, eucalyptus and ultra-savvy intuition.

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Blackberry Betty Baking Soda Free (extra sensitive)
An extra sensitive magnesium based formula for those who cannot use baking soda based deodorants. Smells like blackberries, picnics and rollerskating with your walkman.

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Sexy Sadie Baking Soda Free (extra sensitive)
An extra sensitive magnesium based formula for those who cannot use baking soda based deodorants. Smells like ylang ylang, orange, cinnamon and talking on the phone after midnight.

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A Girl Named Sue Half the Baking Soda (sensitive skin)
A sensitive clay and beeswax formula that smells like raspberry, sage and the open road in a pink cadillac.

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Cat Lady Minimal Baking Soda (vegan, no beeswax, sensitive skin)
If you like piña colada, eatin’ cake in the rain, sleepin’ in ‘stead of yoga, and your papi’s champagne. This feisty lady is VEGAN, full of magnesium, has reduced baking soda and smells like pineapple upside-down cake. We ain’t kitten around! MEOW!

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CHECK OUT OUR FAQ page FOR MORE INFORMATION ON THESE AMAZING PRODUCTS!

CHECK OUT SOME TESTIMONIALS FROM HAPPY CUSTOMERS!

Ingredients

Johnny’s Cash Baking Soda Free (extra sensitive):
cocos nucifera (coconut) oil, magnesium hydroxide (dietary magnesium), kaolinite (kaolin clay), zea mays (corn, non-gmo) starch, maranta arundinacea (arrowroot powder), cera alba (canadian ethical beeswax), theobroma cacao (cocoa) seed butter, butyrospermum parkii (shea butter), calendula officinalis (marigold) infused olea europaea (olive) oil, tocopherol (vitamin e), melaleuca alternifolia (tea tree) oil, pogostemon cablin (patchouli) oil, citrus aurantium bergamia (bergamot) fruit oil, pinus sylvestris (pine) oil, cedrus atlantica (cedarwood) bark oil, cananga odorata (ylang ylang) flower oil, rosmarinus officinalis (rosemary) leaf oil, vanilla planifolia oil.

The Curator Baking Soda Free (extra sensitive): 
cocos nucifera (coconut) oil, magnesium hydroxide (dietary magnesium), kaolinite (kaolin clay), zea mays (corn, non-gmo) starch, maranta arundinacea (arrowroot powder), cera alba (canadian ethical beeswax), theobroma cacao (cocoa) seed butter, butyrospermum parkii (shea butter), calendula officinalis (marigold) infused olea europaea (olive) oil, tocopherol (vitamin e), eucalyptus globulus leaf (eucalyptus) oil, aurantium bergamia (bergamot) fruit oil, pogostemon cablin (patchouli) oil, pelargonium roseum asperum (rose geranium) oil, tsuga canadensis leaf (black spruce) oil, rosmarinus officinalis (rosemary) leaf extract.

Blackberry Betty Baking Soda Free (extra sensitive): 

cocos nucifera (coconut) oil, magnesium hydroxide (dietary magnesium), kaolinite (kaolin clay), zea mays (corn, non-gmo) starch, maranta arundinacea (arrowroot powder), cera alba (canadian ethical beeswax), theobroma cacao (cocoa) seed butter, butyrospermum parkii (shea butter), calendula officinalis (marigold) infused olea europaea (olive) oil, tocopherol (vitamin e), , flavor oils (organic blackberry, raspberry, citrus and vanilla), rosmarinus officinalis (rosemary) leaf extract.

Sexy Sadie Baking Soda Free (extra sensitive):
cocos nucifera (coconut) oil, magnesium hydroxide (dietary magnesium), kaolinite (kaolin clay), zea mays (corn, non-gmo) starch, maranta arundinacea (arrowroot powder), cera alba (canadian ethical beeswax), theobroma cacao (cocoa) seed butter, butyrospermum parkii (shea butter), calendula officinalis (marigold) infused olea europaea (olive) oil, tocopherol (vitamin e), pogostemon cablin (patchouli) oil, cananga odorata (ylang ylang) flower oil, citrus sinensis (sweet orange) oil, vanilla planifolia oil, michelia champaca flower oil, rosmarinus officinalis (rosemary) leaf extract.

Sensitive Skin Formulae containing reduced/minimal baking soda:

A Girl Named Sue Half the Baking Soda (sensitive skin):
Cat Lady Minimal Baking Soda (vegan, no beeswax):